Anatomy of colors is simple yet complex wheel in logo designing. Designing a logo is probably a lengthy process that consists of many vital steps. One of the key points for a logo designer is to select the right color of the logo as it will represent the whole brand identity and hence should match with the company’s perspectives. Choosing…
Iconography is everywhere. Everyday, we see icons around us. However, we hardly notice or give a thought to it but have you ever considered a world without icons? What would it be like? Hard to imagine, right! It is because we are so surrounded by icons that actually help in our daily life tasks. Drinking water sign, restroom icon, food…
Packaging design is way more important than you think. Have you ever heard of the phrase “don’t judge the book by it’s cover”. Well the idiom represents that it is inadvisable for someone to judge by their looks. However the idiom does not support the design industry. The human mind is primarily a visual one, and there are endless examples…
With the rising hype of the digital era, we all have gone too far from print media. Almost every sector of the economy is digitalized. However there are sectors that believe traditional media is still very much effective even today. Not to overlook the fact that the much dominance of digital media, traditional media is still in us. It’s hard…
Importance of graphic designing in business is said to be the most vital strategy to achieve success. Communication part of your business is a key element for success, however the communication can be in visual form or in oral form. The main focus is on conveying the message of the product or service to the intended audience. The visual communications…